Collection: New Balance 550

The New Balance 550 has origins in the 1980s as a basketball shoe, but has recently gained popularity in the limited sneaker industry. Thanks to its classic design and high-quality construction, the model has become an icon of retro-chic style, loved for its versatility. Exclusive collaborations and limited releases with fashion brands have fueled interest in the 550, generating great demand among collectors and sneaker enthusiasts. Today, the New Balance 550 continues to be a must-have in the world of limited sneakers, confirming its lasting impact on sneaker culture.